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Compare Automation Packages

Automation products differ in how much of the customer journey they cover. All of them include human handover, error handling, training and a care plan — because an unmaintained automation quietly stops working.
Lead Follow-UpCustomer ServiceSales AutomationCustom Automation
Best forSlow or missing follow-upRepeat customer questionsA full sales pipelineUnique operational workflows
Answer speedSeconds, 24/7Seconds, 24/7Seconds, 24/7Scoped to the process
Sequences4–6 touches over 14 daysPer pipeline stageAnything required
Human handoverEscalation when unansweredEscalation keywords and hours routingEscalation per stageBuilt into each automation
CRMIncluded setupLead capture onlyFull pipeline and dashboardsIntegrated with existing systems
ReportingResponse time, follow-up complianceDeflection and top questionsPipeline value, stage conversionScoped per project
Tuning included30 days30 days60 daysPer project
Delivery2–3 weeks2–4 weeks3–5 weeksAudit first, then phased
InvestmentFrom ₦450,000 + ₦60,000/monthFrom ₦550,000 + ₦70,000/monthFrom ₦950,000 + ₦120,000/monthCustom Quote from ₦1,500,000
Most clients start with Lead Follow-Up Automation, because it pays for itself fastest, and add the others once it is proven.

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